A change in policy at iTunes means that all pre-orders for albums are counted IMMEDIATELY for the day you pre-order it and not at the time the album is released and you download it. In other words, pre-orders no longer accumulate over time then hit all at once on the day the album is released, often rocketing an album up the iTunes chart. It’s all real-time now.
So that means fans should NOT pre-order “The Original High” on iTunes!
We all want to see that noticeable bump on the iTunes album chart when “The Original High” is released. And the best way we can ensure that is all of us not pre-ordering and instead buying the album on release day.
Additional background from an Adam fan on the relatively new policy.
NOTE: This pre-order policy is an iTunes-only thing.